International
Advertising LLC is the only independent media specialist agency in the Middle
East to offer professional media planning and buying services for local, regional
and international advertisers.
Founded in Dubai,
United Arab Emirates, in 1989 by Al Banna Group - comprising over 22 companies
dealing in various fields of business such as management consultancy export-import,
commercial printing, and similar progressive and diverse business activities
with a turnover in excess of US$150 million/year.
The Group's Chairman, Dr. Abdul
Kader Al Banna, holds a Masters Degree in Business from the United Kingdom.
Mr Fouad Hammad,
a Communications graduate, from La Sorbonne University, Paris manages International
Advertising - Media Services (IAMS). Fouad has more than 20 years' experience
in press publishing, advertising and PR. During his career he has published
several related studies and organised conferences in advertising and marketing.
Additionally, he has worked in conjunction with UNESCO to establish a Pan-Arab
feature press agency and was a member of the "UNESCO's Experts' Committee
and attended several Pan-Arab Conferences in this capacity. Fouad served as
a Board Director and Vice President of the International Advertising Association
UAE Chapter, from 1984 to 1990. During his tenure at the IAA, he was instrumental
in conducting special surveys and contributed in drafting the code of ethics
and advertising regulations in the UAE. He was also a founding member of the
Gulf Co-operative Council Marketing Association. Fouad also served as a member
of the committee to commission media research studies (JICME) in the Middle
East. Fouad's knowledge, insight and hands-on experience in media research and
analyses is indeed a key asset in providing accurate media solutions to all
IAMS clients.
IAMS comprises
sixteen qualified and well-trained employees of different nationalities and
backgrounds who communicate easily in English, Arabic & French. With a
mission to serve its clientele promptly, IAMS prides itself on fast and accurate
responses to all client queries, and a quick and accurate turnaround for their
requirements. This is how we at IAMS ensure our client satisfaction.
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